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Quality improvement, cost reduction and time savings in a scalable and future-proof solution

Swiss Post relies on a central content hub with censhare, also for managing its extensive image library. As part of an update, we integrated Amazon Rekognition into the content hub to quickly and automatically keyword the images. However, the AI service was too expensive and did not deliver satisfactory results.

After further testing, we switched the model to OpenAI and used the experience gained from the previous implementation to optimize the process in the system and add new automation, for example for creating image descriptions and checking image conformity. The new system offers many advantages:

  • Time saving: 80% faster keywording
  • Cost reduction: 95% lower costs
  • Accuracy: High precision and consistency in tagging

You can find out more about the use case and the results achieved here:

Artificial intelligence takes postal image management to a new level – OpenAI provides more context, better searchability and maximum efficiency.

Michael EberleProduct Owner, Swiss Post