Efficiency, time savings and process reliability
The printed price list, a catalog with over 500 pages, is OLWO’s central sales tool. More than 28,000 items have to be kept up to date and communicated by the marketing department and product managers.
The introduction of Contentserv’s Product Information Management (PIM) has positive effects on several levels: The linking of ERP and PIM ensures efficiency and a high level of process reliability. The establishment of a “single source of truth” for all product information and template-based catalog creation ensure enormous time savings with significantly improved data quality. And the modern browser-based solution supports employees with optimum usability and intuitive operation.
Today, OLWO has leaner processes, faster time-to-market and can use all channels at the touch of a button. And that’s not all: all product data is available centrally, the processes are fully system-supported and so there is always room for further optimization.
You can find out more about the use case and the results achieved here:
”Contentserv's PIM simplifies the maintenance of product information across different sales channels, which massively increases the ability to react to market changes.
Sandro SteinerMarketing, OLWO AG