ESA relies on the support of aclevion AG for all topics related to product information. Together, we develop the system conceptually in stages and then implement it in phases. The solution is a flexible product information management system (PIM) based on a semantic digital asset management platform. In concrete terms, the product management and marketing departments can coordinate content requirements and create, add to and extract them on a workflow basis.
ESA
Product communication simultaneously provides information for flyers, catalogues and the e-commerce channel and initiates corresponding workflows. The agencies involved – including external ones – access the central system and are led to the desired and prepared processes. Both communication breakdowns and tedious, isolated communication processes are eliminated. Further expansion steps are already in the pipeline, and will be managed via backlog. We are excited that we can be a part of this project.
Use Case
5
500000
80
System Solution
censhare
censhare has fully integrated digital asset management, product information management and content management to help you to master your content. Companies like Allianz, Lands’ End, Dyson, Christie’s and hundreds more rely on censhare for on-brand, always up-to-date content, taking advantage of every opportunity to reach the right customers at the right time.
Learn more about censhare
”With the integration of censhare, we have achieved significantly faster, simpler and more flexible processes for data management and distribution overall.
Christine Wälchli, ESABusiness Analyst
Company
ESA is the leading purchasing organization of the Swiss automobile and motor vehicle industry. Founded in 1930, the cooperatively organized company has been owned by its actual customers and thus 7,000 co-owners, for 90 years.
With the central purchasing, manufacturing and distribution of all articles and services required in the car and motor vehicle trade, the co-owners make a major contribution to its success.