Geberit is gradually building an integrated content hub in order to use it as a Single Point of Truth. Content and processes are regarded as a content hub and can be individually processed and displayed. The prepared work packages are jointly defined and implemented through an agile approach. Data is managed in one place and can be distributed to different authorised areas for user-defined editing. Furthermore, editorial tasks have been implemented so that different country subsidiaries can access content and sales documents can be viewed and ordered. A consistent translation workflow guarantees the efficient creation of over 35 language variants.

Geberit manages different brands in the content hub and controls the content-relevant authorisations and processes of the respective brand.

The approach taken by Geberit ensures both a consistent quality of all communication data and increasingly complex processes. Nevertheless, a high quality of flexibility from the data suppliers (peripheral systems) and data consumers (e.g. output channels) is guaranteed.

The versatile task managers (including external ones) can access the central system and are then led to the prepared processes. Tedious and isolated communication processes can thus be largely eliminated, which generates a much more transparent working process.

Geberit is continually developing this procedure and together, further topics and implementations will be defined. Through this project, we have been able to gain insights into Geberit’s sophisticated communication mechanisms over the past few years. Being able to develop these challenges with such a renowned company is both a motivation and an incentive.

Use Case




Medien Assets



System Solution


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The globally active Geberit Group is the European market leader for sanitary products. Geberit has a strong, local presence in most European countries and can therefore offer unique added value in the field of sanitary technology as well as bathroom ceramics.

The manufacturing capacities comprise of 29 production plants, 6 of which are overseas. The Group headquarters is located in Rapperswil-Jona, Switzerland. With around 12,000 employees in around 50 countries, Geberit achieved net sales of CHF 3.0 billion in 2020.

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