With the MPP.360 production platform, you can automate your content production and set up your own content factory. Benefit from a quickly configurable and cost-effective SaaS solution.
Create marketing materials and advertising content with a content factory
Many companies are currently trying to keep pace with the increasing demands on content production: limited team capacities, high agency costs, tight deadlines, personalization and more and more channels. With the MPP.360 production platform, you can replace time-consuming, manual processes with an automated, integrated content factory with high efficiency gains and massive cost savings for all teams, branches and partners.
With MPP.360 you can:
- automate the production of your marketing materials, sales documents and digital advertising materials.
- produce more and higher quality content with the same resources.
- ensure controlled AI-assisted creation of marketing content.
- implement true hyper-personalization.
- benefit from a state-of-the-art software solution with high flexibility and configurability.
90
shorter production times
60
reduction in production costs
4
faster go-to-market
Automation of content production at R+V
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Let R+V Versicherung inspire you to optimize your content supply chain with MPP.360 and master the leap into the future of content production.
Build your powerful content factory with MPP.360
MPP.360 is a state-of-the-art, easily and quickly configurable software solution that standardizes content production processes and sustainably transforms creative work through changeable templates, automation and the connection of third-party systems and AI.
Automated digital and print production
With MPP.360, you work with customizable graphic templates to produce advertising material quickly and automatically. You use InDesign or HTML templates and define which elements can be changed. Personalized mass productions are possible via CSV data or CRM connection. MPP:360 has an integrated Adobe InDesign server and can be combined with existing editors / tools as an orchestration hub.
Integration of AI solutions
Connect MPP.360 with your AI solutions and integrate text and image generation directly into your production processes. The link to your AI company accounts, paired with the role rights management of MPP.360, creates maximum security as to who is allowed to create AI-generated content and to what extent. This enables you to make the transition from isolated AI projects to regular operations when working with generative AI.
Central ordering platform
You can offer all your production types in the central order catalog – from standard documents, promotions and campaigns to entire multi-channel campaigns. Coupled with this, you define your perfect processes for ordering, production, approval and provision. And integrate all internal and external stakeholders in a structured manner.
Visual BPMN workflows
You define and model your company-specific workflows, creating the perfect basis for your automated content production processes. And in addition to all real employees, MPP.360 also links important MarTech systems, company applications and AI tools.
Configurable forms
All users are guided through cleanly set up form queries and are only ever asked about the things that they currently have to do in the defined workflow. MPP.360 takes over the entire control process, allowing you to easily configure and compile all forms yourself and adapt them precisely to your company.
Intelligent Quality Gateways
Smart automation optimizes processes for error-free, consistent and high-quality content. Automatic quality checks guarantee the correct use of texts, images and graphics. Company blacklists or wording specifications are applied directly in the form queries and provide additional quality checks.
Integrated MarTech connection
MPP.360 works in an integrated manner with your planning, storage and playout systems and enables automated production of asset-based marketing materials and advertising media. MPP.360 accesses your storage systems directly via REST API and automatically retrieves and transfers data according to predefined rules.
Leading companies rely on MPP.360
Some of the companies that are already automating their marketing production with MPP.360.
Curious?
We would be happy to show you how you can automate your marketing production with MPP.360 during a no-obligation online appointment.
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Customized solutions for digital communication and marketing
For 15 years, we have been implementing solutions in the areas of Headless Content Hub (HCMS) and Product Information Management (PIM), Publishing Management, Brand Management, Digital Asset Management (DAM) and Marketing Resource Management (MRM). We support the digital transformation of our customers from the initial consultation, conception and integration through to the continuous further development and support of the solutions.
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